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Product Management Design Question: WhatsApp privacy feature enhancement focusing on message retention and user control

Asked at Meta

15 mins

What privacy feature would you add to WhatsApp?

Product Design Medium Member-only
Feature Prioritization User Segmentation Privacy-Focused Design Social Media Messaging Cybersecurity
User Experience Messaging Apps Product Design Data Protection Privacy Features

Introduction

To address the question of adding a privacy feature to WhatsApp, I'll outline a strategic approach that considers user needs, market trends, and technical feasibility. My goal is to enhance user privacy while maintaining WhatsApp's core functionality and user experience.

Tip

Does this sound good? I'd like to confirm if this aligns with your expectations before we dive deeper.

Step 1

Clarifying Questions (3 minutes)

  • Based on the problem description, I'm assuming we're working within WhatsApp's existing ecosystem. Is that correct?

Why it matters: This helps frame the solution within WhatsApp's constraints and resources. Expected answer: Yes, we're focusing on WhatsApp's platform. Impact on approach: We'll leverage existing WhatsApp features and align with their current product suite.

  • Are there any specific privacy concerns or user feedback that's driving this initiative?

Why it matters: Understanding the motivation behind this feature request helps prioritize user needs. Expected answer: Users have expressed concerns about message persistence and data sharing. Impact on approach: We'll focus on addressing these specific user concerns in our solution.

  • Are there any regulatory requirements or upcoming privacy laws we need to consider?

Why it matters: Compliance with privacy regulations is crucial for a global messaging platform. Expected answer: GDPR and CCPA compliance are key considerations. Impact on approach: We'll ensure our solution meets or exceeds these regulatory standards.

Propose the Goal

Given WhatsApp's focus on secure messaging, I believe the goal is to enhance user control over their personal data and communication privacy. Does this align with your vision?

Define the Scope

Should we focus on message privacy, or should we consider broader aspects like profile information and media sharing?

Based on the answers, I'll assume we're focusing on enhancing message privacy within WhatsApp's existing ecosystem, with a particular emphasis on user control and regulatory compliance.

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