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Product Management Root Cause Analysis Question: Investigating Instagram's carousel image rendering problem
Image of author vinay

Vinay

Updated Dec 6, 2024

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Asked at Meta

15 mins

Why are Instagram Feed carousel posts showing incomplete images?

Problem Solving Technical Analysis User Experience Optimization Social Media Mobile Apps Digital Imaging
Social Media User Experience Root Cause Analysis Technical Troubleshooting Image Processing

Introduction

Instagram Feed carousel posts showing incomplete images is a critical issue that directly impacts user experience and engagement. This problem could lead to decreased user satisfaction, reduced time spent on the platform, and potentially lower ad revenue. I'll approach this analysis systematically, focusing on identifying the root cause, validating hypotheses, and developing both short-term fixes and long-term solutions.

Framework overview

This analysis follows a structured approach covering issue identification, hypothesis generation, validation, and solution development.

Step 1

Clarifying Questions (3 minutes)

  • Looking at the user experience, I'm thinking this might be a rendering issue. Are users reporting this problem across all devices and platforms, or is it specific to certain configurations?

Why it matters: This helps narrow down whether it's a device-specific or platform-wide issue. Expected answer: The problem is reported across multiple devices and platforms. Impact on approach: If device-specific, we'd focus on compatibility; if widespread, we'd look at core rendering systems.

  • Considering recent updates, I'm wondering if this coincides with any recent changes. Has there been a significant update to the Instagram app or backend systems in the past week or two?

Why it matters: Recent changes often correlate with new issues. Expected answer: A backend update was rolled out last week. Impact on approach: We'd prioritize investigating the recent update and its impact on image rendering.

  • Thinking about content types, I'm curious if this affects all carousel posts equally. Is the issue more prevalent with certain types of images or specific aspect ratios?

Why it matters: This could indicate whether it's a content-specific problem or a general rendering issue. Expected answer: The issue is more common with images that have non-standard aspect ratios. Impact on approach: We'd focus on how the system handles various image formats and sizes.

  • Considering user feedback, I'm wondering about the scale of the problem. What percentage of users are reporting this issue, and has there been a spike in related customer support tickets?

Why it matters: This helps gauge the severity and urgency of the problem. Expected answer: About 15% of users are affected, with a 200% increase in related support tickets. Impact on approach: A significant impact would prioritize this issue for immediate resolution.

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