Company focus: LinkedIn
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Company focus: Cisco
You are a manager at WhatsApp with a $2B budget for improvements. What do you do?
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Company focus: LinkedIn
Walk me through how you would think about whether to build a travel product on Instagram.
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Company focus: Snapchat
How would you prioritize Snapchat's strategy?
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Company focus: Twitter
Should Twitter build Stories?
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Company focus: Lyft
How can Lyft break into the private ambulance market?
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Company focus: Uber
You have been assigned as the manager to design an incentive structure to the drivers of a cab aggregator. How would design it?
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Company focus: Uber
How would you go about doubling revenue for Uber Pool?
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Company focus: T-Mobile
You are a product manager at T-mobile. Design a fridge for children. How will you estimate the market? How will you price the fridge? Should T-mobile invest in this business?
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Company focus: Walmart
You are a Product Manager of CANON (camera manufacturing company), You see your market share decreasing year on year due to higher Mobile phone penetration. How would you increase the revenue and market share of the company?
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Company focus: Headspace
How would you make Headspace the go-to app for someone experiencing anxiety, instead of turning to YouTube to listen to podcasts by medical experts?
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Company focus: Shopify
How would you approach adding a new ecommerce feature Shop to a subscription model product?
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Company focus: LinkedIn
One of Linkedin's main revenue drivers is the Recruiter solution where recruiters can send InMail and reach out to Linkedin users. Linkedin is thinking about launching a downgraded version of this product for India where recruiters can only find/touch base with Linkedin users who are based in India. How would you build this new product?
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Company focus: TikTok
Redesign a washer and dryer to increase sales and profit.
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Company focus: LinkedIn
How would you enter into blue collar hiring?
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Company focus: Zomato
How can Zomato create a monetizable data product for restaurants? Create the entire go-to-market plan for it.
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Company focus: Twilio
You're a PM for Twilio. How would you improve the product (what product would you launch next)?
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Company focus: American Express
We have hired you as a consultant to create a proposition that will make us the best bank for kids. We want you to develop a strategy, design a product that can be built in 6 months, and walk us through how you would go to market.
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Company focus: Meta
A few years ago, Facebook used to restrict user signups with .edu emails only. Why did they remove that restriction and what were the pros & cons of doing so?
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Company focus: Meta
You're a PM on Instagram Stories and need to figure out when to show ads between Stories and how long these ads should be. What data would you consult before making your decision, and how would you track the success of your strategy?
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Company focus: Netflix
How to easily Segment Users?
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Company focus: Meta
The number of Messenger group-chats created has gone down 10% in the last quarter, but the number of DMs has gone up 10% in the same timespan. If you were the PM, would you be worried about this? Why or why not?
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Company focus: Meta
Come up with a proposal for a new kind of smart fridge. Go through all the steps you'd take to market and sell it.
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Company focus: Google
If Google has invented a way to make air travel 4x cheaper and 4x faster, what would you do with this technology?
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Company focus: Meta
How would you ideate, scope and execute a new partnership (partner) for Facebook Marketing Partners Program?
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Company focus: Amazon
Imagine you're a PM at Amazon and you're working on a partnership with Facebook that has the goal of leveraging FB's friend network to drive Amazon sales. Walk through the lifecycle for building this integration/partnership.
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Company focus: Meta
Which vertical should be the focus for Facebook Watch? Why?
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Company focus: Google
What is a company that you're excited about? If you were the CEO, what would you do differently?
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Company focus: Meta
Design Facebook in a more secure, private, and intimate way.
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Company focus: Meta
Why do you think Instagram invested so heavily in shopping? Was this a good idea?
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Company focus: Meta
What should Facebook's strategy be for the next 2 years?
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Company focus: Google
If you are a Youtube Product Manager, how will you decide if you should do a filter feature for kids under a certain age?
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Company focus: Microsoft
What's the goal of Microsoft Xbox?
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Company focus: Meta
What should be the strategy for news on Facebook Video?
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Company focus: Meta
How would you grow shopping on Instagram?
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Company focus: Google
How would you build a website from 0 to 1?
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Company focus: Meta
What would be your strategy to bring partners onto the Facebook platform for Black Friday?
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Company focus: Meta
Why did Facebook build Facebook Stories?
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Company focus: Google
Should Google make one more attempt at social media?
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Company focus: Microsoft
Imagine you’re PM at Bing. What would you do to take over 5% of the Google Search market share?
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